EA Publisher sale

"BeJaWa;c-16336359" wrote:
Yeah the Sims does have a ĺot of sales. It probably means the profit they make off of sale price is still very high and they just charge full price because packs originally sold for as much so no one would think much of it.

I think that the purpose of repeating sales more is to get our attention and to motivate us to check the offers much more often than we would have done otherwise. The reasoning must be that the more we check the offers the more we likely will buy.

It is no surprise for me that it mostly is expensive things like the EPs and the bundles that goes on sale because the reason why EA doesn’t make so many EPs anymore clearly is that cheaper packs sell better. Again the reason likely is that a lot of young simmers don’t have much money and therefore can’t afford the more expensive things. So they usually only buy SPs and other things that they better can afford.

EA hesitates to lower the prices for the basegame and old EPs on a permanent basis and I am quite sure that there are 2 good reasons for this:
1. If the basegame and the first EPs always are cheap then EA fears that new simmers will think that the game is bad and not worth playing anyway.
2. EA fears that the new packs will sell badly if simmers always instead can buy old packs for much lower prices.

But just wait until TS5 is released because then EA will likely offer “TS4 the complete collection” for almost nothing ;)