After a certain point in time, money does become insignificant in this game. I can understand why players just starting out would want to 'catch up' quickly. I'd sooner they did friend farming than house farming though.
With this being an open game, there are numerous criteria you can judge a player by - the level they are at, the number of premium items, their conformity bonus, their town design, lack of a house farm or not, size of their town, placement of buildings... the list goes on, and it's really each to their own.
If you've lost the motivation to play as you've achieved your initial target of being financially independent, I could suggest you set yourself a new target - conformity bonus up to five stars, all the land purchased, an original or unusual town design, as a few examples.
As you no longer have to grind tasks, you can start playing the game in a different manner. Send characters on tasks that amuse you, or your friends, tasks that keep your characters out on the streets instead of locked in buildings, etc.
Having just finished the grind phase myself, I'm looking forward to doing things a little different now.
I don't know if the friend bonus exploit ruins the game, but it definitely diminishes the achievement of becoming a TSTO Millionare. I had to play from March until August before I made my first million, and I played ALOT. Now some noob can earn over a millions in a single round of friend visits and then post on here how easy this game is.
Depends on what each of us gets from playing this game. I was thinking about this just last night, and I kind of feel the same as rdee22. Even though the grind is, well, grinding at times, the friend bonus has taken away a bit of the sense of accomplishment for me. Yes, I can set other goals, but none of them are are as clear cut as reaching that certain amount of cash for that next purchase.
I'm not dissing anyone who uses it - to each their own. But for me, it's certainly decreased the amount of satisfaction ans sense of accomplishment I was getting from the game.
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