I'm going to buy all that I the decorations that I want and then start piling them up in the hopes that we get opportunities for donuts. I really like some of these and they are quite cheap, so I am going to pile up a bunch of rose bushes before I start saving.
Valentine's items are able to be sold for cash, unlike items in previous holiday events. If hearts start to pile up, which they will, this is a possibility.
Im going to buy a bunch of the rose bushes and heart trees (they are a great substitute to apple trees). I will probably buy a couple of the heart/cherub planters too. All of that I will stick into inventory for later use, but at least I will have them if needed. The train and heart pond I have no interest in and stopped after the 1 required for the quest line.
I hope they do something with the saved up hearts. Aside from buying another ice cream parlor or flower shop (which I don't understand why they do not allow) there is little use for these things after you have finished all of the quests.
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I'm doing the same, but not expecting it at the same time. XMas might have been a one-time only thing. Just guesses right now.