Somewhere, somehow, there's a "community list" of ideas and priorities that make it into this game. I haven't actually seen this list, but as per responses from some moderators, there's a community demand for changes. No polls or votes. No canvassing. No majority community input. No real conversation on the topic of discussion.
Of course, we don't see these complaints that result in the changes, because apparently it's better to ask for forgiveness then it is to ask for permission. And those complaints are usually after the fact, when a certain change was implemented, and has become a problem.
Obviously, you get what you pay for. Unfortunately, and in this case, it isn't very much except for grief. Yeah, there's a demographic that wants very much for this series to be enjoyable, and have an experience that keeps us coming back. But the current state of this series has seen that demographic declining, and moving on.
Personally, and over the last several weeks, I'm back to playing "The Division". This game came out in 2016. And with 54 days, 17 hours, and 44 minutes of playing time, it's still absolutely fun to play! At launch, it started out rough, but it's now a very solid game. There's nothing copy and paste about it, and it's a reliable source of entertainment.
Bottom line, the NHL series needs an overhaul, and it has to be an overall effort. Charging a hefty price for a weak product is thievery, and this very small demographic is being robbed.