I don’t think they know who their “real fans” even are. Imagine how much popular the game would be and how much more favorably people would look at the EA NHL franchise if they simply made the changes the people who have been playing this series for years have asked for? Instead, they are catering to whatever’s trendy in gaming (battle pass, flex cam emotes, shorter intros, etc). Their comment sections across all of their social media platforms are FLOODED with people hating, and they wonder why. It’s because the people who have been playing this series for years are unhappy and feel abandoned, myself included. Almost every single change they make in regards to soundtrack/presentation are just gearing it towards kids and making it more of an arcade style game, as opposed to an authentic hockey simulator. That may work with other major video game franchises, but NHL, not so much.