Well, the name of the objectives is "EA Play" and the game just became available in EA Play. I don't think I need to say more than that.
I understand your complaint to some extent because the rewards are low overall cards. I just feel like you are making a mountain out of a molehill. I don't think these EA play objectives are a big issue.
Think about other objectives that EA has been releasing. Event objectives give us event collectibles and sometimes player cards from the event. TOTW objectives give us a 90 overall card and 2 86 overall cards this week. Game Breakers objectives give us collectibles that we can trade in for Game Breakers cards. I'm not saying that the rewards for those other objectives are perfect, but the point is that they are all significantly better than the EA Play objective rewards. And EA also just released Cover Athletes objectives with a 90 overall card, 2 88 overall cards and 3 86 overall cards.
Then they release one set of objectives with lower overall cards targeted for new players and you are here complaining about it and saying that rewards are not progressive. That's not true at all. Rewards could have been better in many cases, but they have been progressive. This is just one set of objectives and it doesn't change the big picture.
I would understand it better if EA had released objectives with low overall cards multiple times, but that isn't the case. As I said, it's just one set of objectives.
And we don't normally get new objectives on Fridays other than event objectives, so the EA Play objectives are extra content on top of what we normally get.
And just because the rewards are useless for you doesn't mean that they are useless for a new player who is just starting to play HUT. 80 overall cards can be used in X-Factor, PUI and TOTW sets.
All things considered, I understand that the EA Play objectives are not very useful for you because of the low overalls, but I don't really understand why you are complaining about those objectives as if it were a big problem that you get some extra rewards for completing a bunch of easy objectives.