HUT rewards are awful
There is no incentive to play rivals or squad battles. The rewards are so pointless. A bronze pack? A 76 overall card? A 78 overall card. And the best part in 55 days you get a 87 Eichel. An xfactor ...
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By Tuesday last week, I had nothing to log in for, save the lame daily free pack. I don't know anyone else playing CHEL, so there's zero incentive for me to play that. I was actually bored trying to find something to work towards.
Last year I enjoyed HUT Rush because I felt like I was getting a gillion points for doing simple things. That kept me wanting to play until I got to the highest points tier. In a similar way, Squad Battles had rewards worth playing for. Now I log in and wonder what I can do that is time sensitive and worth anything, and there's little that compels me to play more than a wild card game or two. Maybe I'll check the auction house for the rare deal.
