40% Off 3 weeks after release

Awwww.... How to thank those who did not request a refund and bought game for full price ? Send developers for Christmas holidays. Put the game at a discount. And spit in players' faces for a reward. Absolutely fantastic marketing which looks like stealing. 

I will definitely order the game from you next time for the full price (sarcasm).

You wanted from C&C be like Starcraft => RIP C&C brand

You wanted from Anthem be like other MMO RPG => RIP Anthem

You wanted from Battlefield 2042 be like Battle Royale => RIP Battlefield

Mass Effect Andromeda => RIP

40% off for Battlefield 2042 3 week after release ? => You're killing loyal fans.  Give me 3 reasons why I should pre-order a game from you in the future ? Releasing the game in the state you issued is an insult to all paying players. 40% gameoff  3 weeks after the release is a betrayal of these players. But at least that's why we know you lost with Battlefied. You admitted it publicly.

I will quote your CFO: Powered by cutting-edge technology that pushes the capabilities of next generation hardware, the game drops players into a near-future, all-out-war experience that includes the franchise’s hallmark, game-changing destruction. Featuring matches filled with up to 128 players on the latest consoles* and PCs, this unprecedented scale adds a new dimension to multiplayer battles. Battlefield 2042also ups the action with the inclusion of real-time events that reshape the battlefield and tactical combat. All-new weapons, vehicles, and gadgets give players the freedom to be strategic and create jaw-dropping, only-in-Battlefield moments.

Yes, you did it you have take Battlefield to a new level. You have also overcome yourself "coughing Anthem"