Faction loyalty feature?

Since this game has entirely fictional base to story, I wonder why we couldn't have faction loyalty feature? Some people prefer other faction over another because of skins or vehicles they've. Others might just love to show loyalty to their chosen side. I myself hate hearing NATO's default Recon guy speaking. Doesn't resonate with me at all. NATO as a faction don't either really resonate with me. I would choose Pax Armata 100% time. So why not let filter out games by faction preference?