I just got mine too work again... I don't know if it will work for you but I thought I would let you know. I switched my PhysX to CPU in the nvidia control panel, ran CCleaner, and restarted my PC. I don't know why that fixed it because I switched Physx back to auto-detect to see if I got the same message and it still plays. Whatever happened, thats what I did. Hopefully it works for you.
i had the same problem with my graphics card if your graphics card is overclocked try lowering the gpu offset -30 or a bit less mine worked at -30
to see if it is your graphics card try benchtesting it with http://www.futuremark.com/benchmarks/3dmark11
and if it does crash the same then try the above it worked for me
