I don't even think money is the priority.
There's no reason that a player like Ales Hemsky - who had a career high 66-point season gets 3 special cards and guys like Nick Lidstrom, Trevor Linden, Peter Forsberg, and Scott Niedermayer have zero special cards. Also Pronger and Chelios have no cards since launch.
The content team just doesn't seem to care about meaningful releases. It's handfuls of the same guys over and over and over again.
You look at the highest OVR guys per team in the Pacific Division in terms of Standings.
- Vegas: 93 Hill, 91 Hertl, 90 Barbashev, 90 Smith... No Eichel, no Marner, 92 Pietrangelo is a STL card, 90 Stone is an OTT card.
- Edmonton: 93 Ekholm, 92 McDavid, 92 Bouchard, 92 Draisaitl, most guys there have 88+.
- Seattle: 91 Beniers, 90 Daccord, 90 Eberle, 90 Lindgren, 90 Dunn
- Anaheim: 92 Sennecke, 91 Carlsson, 90 Dostal, 90 Zellweger, 89 Gauthier. Troy Terry is tied for 2nd in points on the team and he hasn't gotten a card since the FIRST WEEK OF GAMEBREAKERS IN SEASON 1.