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11 years ago
They actually would make more money if the did a donut sale before the yard sale ends. Yes donuts would be cheaper but more would buy before yard saleds
They would have a higher chance of getting the players who decided to pass on some of the yard sale content to purchase donuts while they were on sale, plus convert more freemium players who are on the fence about converting.
If they did one after the yard sale some people would still buy donuts but some wouldn't have anything new to tempt them into buying donuts, and less freemium players would not be tempted to convert with nothing new to buy, freemium players tend to decide to purchase something if they can see something they like not something that can possibly come but may not.
They would have a higher chance of getting the players who decided to pass on some of the yard sale content to purchase donuts while they were on sale, plus convert more freemium players who are on the fence about converting.
If they did one after the yard sale some people would still buy donuts but some wouldn't have anything new to tempt them into buying donuts, and less freemium players would not be tempted to convert with nothing new to buy, freemium players tend to decide to purchase something if they can see something they like not something that can possibly come but may not.
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