Re: Why sale price change?

Companies routinely make flash sales and you have to choose to take advantage of the sale price knowing that it may change or not. if you missed out on the 50% sale price you either purchase at the new discount or you don't. The Answer HQ is a community run (ie gamers helping gamers) technical self help site. The only EA personnel here are the community managers who administer the forums. As such no one here sets pricing or sales so we are unable to change the sale price for you.