Yeah so after my first message, I logged back on tonight and see the Trial on my home screen and to your point, it doesn't show I owned in my Library downloads however, it still says I own it on the Xbox store (also, my MVP+ sub is still active). Still no message pop up. Also I tested this with UFC 6 and downloaded that thru EA Play for the 10 hour trial to see what an EA Play trial looks like (its been a year or so). That prompts me before launching on how many hours I have left AND it shows within UFC in the top right that I am playing on the trial mode. CFB 27 doesn't show that for me so that seems good.
So far it seems like the full game and it just has the Trial icon when on the Xbox launch screen. Kind of annoying but my Rainmaker and coach points are in there. I'll probably eclipse 10 hours tomorrow since I launched via EA Play so hopefully it doesn't do this error message again. If it does then we EA really needs to fix this ASAP. Insane we had to do this after dropping 150. Apparently this happens with Game Pass too when EA games launch on there.