code is already in use

Same problem here, a perfectly brand new game... and I get an invalid "already in use" message???

Could you not validate the key to make sure you guys don't screw up and give honest paying customers an invalid key?

I would like this fixed now, not later! His post was on the 19th... it's disrespectful for him to even wait a day... get off your asses EA!

-Edit-

I called tech support and they inform me that I need to log in with the same account that I used on Origin... Apparently the key was auto-registered by Origin.

My game wont even run! it says i have to be connected to the internet when i have full connection!!! ffs waste of £20