LVL matching question

I assume the name of the game is to have users spend time on the app and I assume that there is a profit correlation that’s says x amount of time per person spent playing the game equals x amount money spent by each person.  When a top 50 team continuously plays 200 and above ranked teams neither team has motivation to spend time playing LvL.  Top 50 throws a couple of passes for TD’s and logs out, 200 and above logs in and sees top 50 matchup and logs out.  Minimal amount of time spent by both teams in app because no amount of time spent on app could ever change any part of the outcome.