EA can if they want.

Your point is a valid one regarding the aspect that this franchise can put a lot more effort into making a better game. As for community input. If you have ever watched the pre launch videos they put out, regarding what is supposedly new. The majority of the new ventures are from the design team and not community suggestions. The first thing one can see when a game is not up to the standard it should be, is. The problems  it encounters on roll out. And for years. Problems with this game just keep adding up. And the absolute neglect is. They don't fix them. This franchise is solely bent on the revenue it can take in, instead of offering a game that would draw more users to it. Their sales for the past couple of years have slightly declined. Which is an indicator of players being pissed off enough not to invest in the game. EA was sold. So let's see what the future holds for this franchise. I'm not holding my breath that great improvements will happen. But fixing current problems would be a start in the right direction. As for the problems. Just read the comments in this forum. The community knows. Time EA woke up and listened.