[Steam] Plants VS Zombies GW2 will not launch

I bought the game on Steam, it launches EA perfectly.

The accounts are synced

Steam says I am playing, EA says I am in the game, and there is absolutely nothing on my screen, only the process of the game is open, but the game just does not launch, the only thing that appears is the "Splash screen" for a few moments and after that, nothing.

I already tried to reinstall EA, reinstall the game, reboot my computer, run the game in compatibility mode, check game files, nothing solved the issue, and there is not a error message, the game just does not open.