Forum Discussion
7 years ago
"Maztoras;c-1566844" wrote:
Rework chars bring them $0. Always remember that. The less $ incentives the less important
Wrong. They sell packs for every character that gets reworked. Every time there is a new SW move there is an add blitz to attract thousands of new players who don't have every old character at 7*.
There are also people who have played since launch, and may have spent hundreds of $$$, and have every toon at 7*, but don't have them all g12. They will frequently buy gear if their favorite faction gets reworked.
The reason Anakin, and Boba Fett, and the Sith, and Nightsisters, and all the New Hope rebels, and the OG Resistance characters, and the OG First Order characters, and the Ewoks, and Bounty Hunters have all been reworked (I probably forgot more), and the reason the devs have expressly stated that every bad faction will get reworked over time is because it DOES make them money.
When there is a movie to cross promote with then new toons become the new hot. In the lulls between movies they rework existing characters/factions with a new character or two thrown in at times to fill out the faction. All of which is profitable.
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