The Sims 4 is EA’s most profitable non-licensed game (meaning they don’t have to pay for the license on games like Star Wars or FIFA).
We know this because EA have told investors in financial conferences.
The thing is, we don’t know what kind of budget cuts EA are making. It may have nothing to do with how much the game is making. It may be cutting down resources that aren’t providing for the business.
As much as everyone on this forum loves to believe they know the ins and outs of what happens at EA, they don’t.
The Guru that has left EA (I won’t name names) was the lead designer for Expansion Packs. The last two Expansion Packs have come after 12 month intervals, very unusual for this franchise. *Perhaps* there were some creative differences that meant EA see this as a problem as they are the more expensive DLC and the type fans usually demand most.
It may have been a case of “step down from the role or leave” type is situation that happens a lot in the Entertainment industry.
Either way, I wouldn’t worry that the game isn’t making enough money. It’s probably more in relation to a specific thing and everyone has taken it as a broad “The game isn’t making money!”
Also, EA actually did this with the Urbz, they had Red Bull ads, Car dealer ads, phone carrier details, some real shop names etc. I can tell you it looks CHEAP and they do NOT stand the test of time. Seeing all these Simlish signs etc and then seeing English real life brands. It ruins the immersion that this is YOUR world.
