Official Countdown Thread To EA Play 2020 (Cancelled)

It seems to me that they just wanted to market to the next generation of Sims players for the Sims 4.

Again, I'll mention that EA just rebranded TS4 last year. People really underestimate the significance of this. It means that the game still has a while to go. It means that they are going to continue to closely watch trends for the younger potential players and try to draw them in and further expand the player base. They would not have rebranded if the game wasn't going to last a few more years. Rebranding is re-jumpstarting the franchise for new players.

I know it's not what people want to hear, but it is apparently what's happening. It's right there in front of us.