Bluntly, the game franchise will turn into a huge pile of joke if EA does that. There's a huge possibility I won't even bother to buy it. I need to prioritize my money, considering sooner or later I have to make my own money, pay taxes and necessities. I wouldn't have the money to pay them.
EAxis will basically make fools out of themselves if they're planning on doing it - they try to milk money in any way possible, but getting to that level of milking us? They'll just lose all of their fan-base and almost nobody will buy their game. Great job to them for it!