Also could you picture the hype of yearly expansion pack? The sims team being open throughout the year with the expansion they're working on. I would bet some simmers would pay $60 for it. A massive! MASSIVE expansion with loads of content! Do away with these gamepacks & stuffpacks all together. EA would have droves of fans lined up waiting for midnight release of new sims EP.... twitch would probably see 50,000 people watching the sims on launch day. Yet as you stated things are to watered down and there's just to much meaningless content being sold in store and it kills excitement because there's just to much!