This silent treatment is the worst

"PreCiious;d-973092" wrote:



I know they work, but i am just wondering, what are they doing and why do we have to beg for cars after 5years? Where is the honesty? Because it just feels like they are selling hope. Because who knows if cars ever be a thing right?

That is a very observant comment, because many large studios in the industry have moved into the business of selling hope, and delivering little to back it up. EA is one of the most shameless, but far from the first. It is easier to groom someone and woo them out of their money rather than actually working for it, and there are people who actually do like buying that adrenaline rush, so there is an actual audience for that and it actually pays. People were completely trusting at first, but now more are catching on to the tactics of companies who are in the game of talking a good game but never delivering.

This company has had lots of time and plenty of chances to turn things around, but instead they choose to get worse every time and just talk better to cover it up. In the last earnings call, they said that they would no longer be reporting active user numbers. When a color on the palette ceases to be rosy, they just take it off and use another pretty color instead to make it look good. They could make a genuine effort to do better and turn things around, but every time they get a chance, they do something like this.

All we can do about it is make personal decisions for ourselves and choose accordingly. Of course we all love the game, but the signs continue to be bad and it is important to understand the realistic contexts of things as they continue to unfold. It's not profitable to care, they are a company, caring is what they sell. Some companies do genuinely care, and they are very different from this. This is not what that ever feels like.

It's like being in an unhealthy relationship in real life, and not even knowing it because you've never experienced a healthy one before. You know something's wrong, it just doesn't feel right, you keep trying to make it work and it never does no matter how hard you try or what you do. You keep trying and trying, and they keep saying they care, but they really don't. They're just playing you, playing the game. The only way to make it better is to get out of that unhealthy relationship, find a healthy one, and be amazed at the difference and all of the things that you couldn't see or understand before.

When things keep getting worse upon worse, and all we see is that this company doesn't (really) care, why are we here wasting our time hoping and caring about them at all? There is no good fate for the game in the hands of a company like this, there is nothing we can do to make it better, and all we can choose is how far we want to ride the Titanic while it sinks. Gaming titanics take a long time to sink, but they definitely do, and it's written everywhere on every wall for anyone who really wants to read it. That's what I think it looks like, and I think that this is what they want from us - hanging on to hope where there isn't really anything to hope for, because whether or not it's good for us - it's good for them. Until they scrape the last dollar off of the floor and run, it's good for them.