What aspect of the Sims 4 do you enjoy most?

I spend the majority of my time playing...like 70-80%, so I said Gameplay. But, I truly believe that TS2 has far better gameplay than TS4 and the reason I play TS4 way more than TS2 is that CAS and Building are dramatically superior in TS4.

So...despite voting Gameplay, technically the reason I'm playing is because of everything except the gameplay. I'm a walking contradiction.