Who the Game is Marketed To
Based on being on these forums, Reddit, YouTube, etc., it seems like the community often is annoyed by how childish some of the game is, or at least the lack of some of the more 'mature' forms of humo...
Forum Discussion
I think their target audience is teenaged and 20-something-year-old females who are interested in disposable fashion and have disposable income, who are easily influenced by advertising and peer pressure, and who don't really play the game for long but like to post pictures of the game on social media sites.
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