Why are they rebranding ?

"Writin_Reg;c-17161439" wrote:

"logion;c-17157226" wrote:
They have said that the sims4 is going nowhere and that they are going to keep adding content.

The problem with that, as their higher-ups have probably told them, is that it is really difficult to sell a five year old game to people and claim that it is still new and relevant. So that's why they are rebranding their game to make it look like it was made in 2019. New logo and new sims with new clothes that they have added.

You never played WOW and all those other many games that keep coming out for years and years - huh? There are tons that last well over a decade and people including me even do keep buying... It's not a new thing - rpgs also do it for years and years. Mobile does it too.... Isn't Free Play like 11 now?

https://www.pcgamer.com/the-80s-and-90s-pc-games-still-unbelievably-being-updated-today/

Those are really old and a lots more are out there still getting new content made in early 2000's.

Game publishers are claiming this is also the trend of the future of gaming - for many more games...

With the cost involved in making games I can understand why they would rather have one game that receives updates and support for 10 years, than develop a new game every five years, given that EA and other publishers are also talking about how they want games a service with constant updates features added to the game, I can understand why they want to try this model for the sims4.

But the sims4 are competing with games that are out now and will be released the upcoming years. Those old rpgs listed in the article are not competing with that. The sims4 are competing with games that are not following this model, games that are brand new and have been developed with the latest stuff, which is why I think they are rebranding.