Re: The Apex store is an absolute scam and I don't care about the prices.

> If you don't have one your math is obviously off.

I bought the $100 apex coin pack at the start once each season in season 1, 2 and 3. You get enough coins for 115 packs from each. 115 x 3 is 345. I know I've opened at least 500. I have contacted customer service about it a couple time. Once in like season 4 and they told me there was nothing they could do. Once in season 9 because the few packs I had didn't work. The game would disconnect while opening, pack was gone and nothing added to my inventory. Again was told there was nothing that could be done.

But honestly that's beside the point, because this was never a post about me wanting an heirloom. It's a post about how the proprietary currency is a dishonest business model that exploits people as opposed to one that allows the people who support the game the most to be rewarded with their loyalty. Even if I had all the heirlooms it wouldn't change the fact that charging 1800 coins for something and not allowing you to buy 1800 coins is scummy. Imagine going to a store and trying to buy something for 5 dollars, but they tell you that you can only buy it with StoreBucks and you can only purchase a minimum of $20 of StoreBucks. Would you shop there?

I don't care if the * is expensive. Just let me buy it outright, instead of forcing me to play a slot machine.

@crumpslyhttps://answers.ea.com/t5/Technical-Issues/Can-t-recieve-heirloom-shards-through-500-after-lock-ACE/m-p/10062900/highlight/true#M98409

This post may help with your pack calculations.

As for the other point, I think you'd have to rail against any free-to-play MMO if you want the option to pay exactly the dollar amount of each item. I'm not sure if it has to do with different platforms taking their cut or some payment processor requirements, but I've never seen any MMOs that allow you to purchase custom amounts of virtual currency.