Warning: 501 Apex Packs - 0 Heirloom Shards

Yeah. I've seen that too and although unfair to us players that supported the game from day-1, I am not sure it rises to the level of a criminal act .

That being said, it has been stated in no uncertain terms that heirlooms are guaranteed within the opening of 500 packs. What I am saying is that I opened 501 packs yesterday and there were no heirloom shards (and this doesn't even count the packs I opened this season which would count toward the 500).

I contacted support and they freely admitted that they knew this was an issue. Hate to use such a heavy term, but if they know about the issue and allowed it to continue unabated, there is a term for that - Fraud.