Congratulations to the PvZ Heroes advertising department!

They are finally advertising a product that is not a video game. This is a milestone for the advertising team.  They were very clever about it at Taco Bell as well…They made it LOOK like a game ad!

This advertising platform is creating unique opportunities. It's almost demand ad viewing. The first crack at the daily challenge is made deliberately difficult, so in effect, you are asking to see an ad. I have noticed that if you don't click away fairly soon, you must view the next ad before you may return to the challenge. 

One may also see how well the advertising team is doing by the number of ads in rotation.  

When it comes to games, advertisers can help develop the product by allowing viewers to see what it's like to play the game. Do we click away immediately or continue to play after the minute is up?