I just noticed that Old Ben wasn't a reward for Bronzium packs. Could you put them in the Bronzium packs? A lot of players have a lot of Ally Points stored up and this would get everyone spending them...
Yeah, make it easier by then making players pay for the data packs that'll soon be here. $20 for 80 shards is my guess. I wish they weren't so money hungry, this game could be the best mobile game ever, but greed is preventing that from happening!