Feedback: Shopping Cart Icon and main menu ads

All the options are there on EA app and on the Main Menu of the game to allow identifying packs you may lack and make shopping easy. I think implanting the Shopping Cart (Blinking!) at the top of the live mode is a real intrusion into the gamer's experience. I know the team takes a lot of crap for things that aren't always within their control...but this seems like asking for trouble. I hope the decision is made to remove it from the in-game experience.