"Full, unlimited access to our games"
There are multiple games on the store; Battlefield 1&5, Star Wars Battlefront 1&2, Titanfall 2, Mass Effect, Dragon Age. How comes all the DLC for these games are free and are included in the price while Sims 4 content isn't? Because EA is scared they will lose money? I'm unsure. Maybe change that.
"Full access to our games" - "Not including DLC for (Enter game). If you're seeling "Full, unlimited access" to your games I would expect everything that's related to that game; addons, dlc ect..