When I saw the newest kit announced today I immediately thought about this set from the Sims 3 store. https://na.lvlt.sims3store.cdn.ea.com/u/f/sims/sims3/sims3store/objects/IndustrialLoft_SET/Thu...
I think they're definitely using the store as inspiration, every pack we've had this year apart from Paranormal has been somewhat a recreation of store items. There's also fitness clothing sets on the store too