SimGuruRachel is back.

You may remember her as the announcer from this infamous Sims 4 teaser presentation video.
She enthused over "smarter sims" and a revolutionary emotion system. Looking back at this, I think she committed fraud! /jokes

"Nate_Whiplash1;c-18042775" wrote:
I'm glad she's back. Did the aliens get her?

She left for a position at Facebook.

Rachel Rubin Franklin is the head of social VR at Facebook. With more than 20 years of experience in launching interactive entertainment products, she’s an expert in leading engineering teams and building brands. Before joining Facebook, she served as an executive producer and general manager at Electronic Arts, where she led The Sims 4—one of the most successful PC games of all time. Prior to that, she was the cofounder and president of Moonstone Interactive, a lucrative website design and online marketing firm, and worked with clients such as the Academy of Art University, San Francisco; IBM; Adobe Systems; Microsoft; Nickelodeon; and the NASA Marshall Space Flight Center, among many others. She holds a BS in applied mathematics and computer science from Carnegie Mellon University.

Yikes. Can't lie. She gained infamy in the early years of Sims 4, as @simmerorigin said, that notorious video raving on about emotions when what she really meant was all the sims sound and behave exactly the same and we're removing your open world and any customisation.
Nothing about this announcement excites me.

Heaven help us!

What's with her and toddlers? Just curious.

I'm glad she's back at EA. I'm always thrilled to see smart, competent women in leadership positions. Especially in an industry traditionally dominated by men.

"jpsulsuldagdag;c-18042893" wrote:
What's with her and toddlers? Just curious.

Interview with Rachel on why toddlers were not included at launch.

The fact is, we owe you a clearer explanation for why pools and toddlers will not be in The Sims 4 at launch, so here goes.

https://www.ea.com/games/the-sims/the-sims-4/news/whats-out-and-whats-in

I really disliked her back when the game launched because I blamed her for not having toddlers.

When we finally got toddlers plus the Parenthood pack, I was quite pleased with the result; better than any Sims game has done it before, as far as I'm concerned. So now I'm grateful that we had to wait so that we could get what we did.

"simgirl1010;c-18042983" wrote:
I'm glad she's back at EA. I'm always thrilled to see smart, competent women in leadership positions. Especially in an industry traditionally dominated by men.

In general I also like to see smart and competent women proving women can do the same job as men. But after reading the article you linked where she defends cutting basics from previous versions of the game in favour of the overpowering emotions, I am not sure if this is the right person for the sims 4... The future will tell.

"Chazzzy;c-18042783" wrote:
Idk who she is aside from she used to be employed then left and now she’s back apparently. She does not appear to be well-liked on the forum.

This positive play thing sounds kinda flimsy to me, I don’t truly understand the need but hey, sure, why not.

Let’s see how it goes.

At Electronic Arts, we believe in the power of positive play. So today, we are proud to introduce the Positive Play Charter - an updated set of community guidelines with clear consequences for players who
engage in racist, sexist, ho-mo-pho-bic, and abusive acts in our games and channels. If we see someone being offensive or abusive, we’re going to hold them responsible for their actions.