I am all for the King of the Hill format: To the victors go the spoils."
Just as in life, there are winners and losers. If you are on the losing side of a server war because you failed to win; deal with it and move on to the next server in the hopes that you can do better if it bothers you so much.
Now, I would like to suggest to EA, PLEASE bring back RP for PvP. This is the only war game that punishes players for fighting each other.
Yes, I know there are some who have exploited the system with multiple accounts but a rule of diminishing returns seems to be a reasonable counter.
Perhaps a time frame of 7 days whereby the 1st attack/kill=100% RP/resources, 2nd=50%, 3rd=0.
Of course it is not going to stop the exploitation but it does diminish the incentive. It is also easier to spot those cheating by the number of attacks over a period of time.
Upon discovery of a cheater, Impose HARSH A** Sanctions: 1st offense-3d lockout with NO resource production, 2nd Offense-Removal from server. If they try it on another one, let them be banned permanently after the 2nd offense on a subsequent server.
I present those ideas in the hope that the developers can work something out in order to make PvP fun and worthwhile again.
I'm not going to quit the game or anything stupid like that for lack of RP because I have all research completed and levels maxed out on the world I badged on so I dont need RP. Indeed, I can indulge myself in the sheer joy of trying to outwit my opponents' defenses just as they do mine.
However, I have no incentive because I don't want to be punished for PvP.