The entire reason why Respawn reworked the rank system was because they saw there were no correlation between a players actual skill and their rank below "high elo". And I dont think Platinum and gold counts as high elo in the old system. So it make sense that your two friends were placed in Bronze and rookie. The placement matches arent supposed to place you at your peak rank. Like any other games, you have to work to reach your peak rank and prove that you deserve it. Its just like Arenas. I won 9/10 matches and was placed in silver. Same as in League of legends. I won like 7/10 placement matches and was placed in bronze.
I predicted that many "hardstuck golds and hardstuck platinums" would complain about the new system because they now werent able to reach their old peak ranks. But once again; the reason why we have a new system is because the old one let anyone get to gold/plat regardless of skill. So if you were a previous "hardstuck platinum" with a ranked KD of 0.5, then you have to face the truth and realize that your new peak rank perhaps is silver/gold. In the end, this is a good thing for the game. Its silly to have a ranked system where you just could hide your way to Platinum
Hopefully the matchmaking gets better further in to the season since every player literally got reset to Rookie-silver. I personally will wait just a couple of days before I start to play ranked. But who knows; perhaps they broke the ranked mode because it seems stupid to get so much LP for just surviving with 0 kills. Imagine a golden armor and just fill your inventory with syringes and camp outside the circle hrmm.
I just hope that people are smart and honest enough to actually take a real good look at themselves as Apex players and objectively realise where they SHOULD belong rank wise. I mean, if you struggled to get over 1 KD in gold lobbies in the old system but manage to stick around in gold just by hiding, then perhaps you simply are more of silver player and its nothing wrong with that. =)
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