Genuine Question on Pricing

The metric is what they know they can get. LSB are approaching newer characters with more expensive gear. These have similar pricing to SK and Aphra which sold. Also not GL’s and also required you to get SK and Aphra from events and put in relevant zetas. Nothing too surprising with the price as far as I am concerned even if we all desire prices to be cheaper. Nothing in game has any real life monitory value so it’s all selling for what players are “willing” to spend. This is something they can easily monitor.

The console games I have purchase in last year are much higher getting to £70-90. They often occupy me for 30-40 hours or require additional season passes for extra.  I have played SWGOH for an hour a day at least for 5-6 years. I have dropped in hundreds by now but I still think that works out cheaper than other games per hr of game play. I pick and choose what value something has for me. For a new player or returning player, this would be amazing value if you could get into a guild doing 20-30 Reva shards. If not GI leader is not too bad took me a year to get Reva after unlocking GI and I made use of the squad in the mean time. 

Ultimately if it’s too expensive for you and you think it’s not worth the price don’t purchase. But I do believe plenty will purchase.