I think the poll is weighed heavily towards not liking the game. So yeah, your results will be very skewed.
For me: I enjoy it and play without mods and CC. I don't feel like I'm lacking gameplay or items so much that I wouldn't be able to enjoy what's already there.
There are things I hope will still be added and improved on, some that get frequently mentioned and others that are my personal ones. There are bugs that I hope to see fixed, if at all possible.
That said, rebrand or not, if I knew someone who is into this kind of a game, I'd absolutely recommend it. (no point trying with those who don't enjoy simulation games)
