"SimmerGeorge;c-17881050" wrote:
Well it is successful but not as overly-successful considering the circumstances of
1. how often the game has been free or very very cheap and people might own it and not play.
2. Bundles it was given away with people bought and got the Sims 4 with it for free and have it now abandonded in their libraries.
3. In order to play the Sims 4 on your Steam account you have to rebuy the base game (so a lot of people own the game twice).
No doubt it's a successful game but it's important to see what may have contributed to these numbers. Also numbers don't equal quality or enjoyment but that's another story.
Of course some who got it free are not still playing it, but many others are, and have bought other packs for it. It was actually a good marketing strategy as they have so many expansion packs, game packs, stuff packs and kits that can be bought for the game, and more to come, and trial subscriptions are like teasers. A good lure makes fishing easier...
.
"logion;c-17881190" wrote:
"Scobre;c-17881182" wrote:
I always like reading the prepared remarks with these: https://s22.q4cdn.com/894350492/files/doc_financials/2021/Q4/Q4-FY21-Prepared-Remarks-Final.pdf
Sims related ones including SimCity:
"This model is how we’ve built FIFA, Apex Legends, Madden NFL and The Sims
into some of the most successful, global live service businesses in the industry, and we are
applying it as a blueprint across our franchises."
"Turning to Q4 specifically, the beat was driven by live services, primarily by Apex Legends and
FIFA Ultimate Team. Mobile also beat our expectations, driven by outperformance from Star
Wars: Galaxy of Heroes and SimCity BuildIt. "
"Throughout FY22, we will continue transforming mobile into a growth center for our business.
With the recent re-organization and hiring of new leadership and talent into our EA mobile
teams, we are in position to maximize our leading mobile live services – including Star Wars:
Galaxy of Heroes, The Sims and Real Racing – by growing player acquisition, deepening
engagement and player investment, and driving new opportunities in non-western markets."
Mobile games are very profitable... I wonder how many of those 36 million people that play the sims on mobile. I tried the sims mobile for a while but I got bored because everything was real time and took forever.
Sims FreePlay is the reason I went to sims 4. I left sims 3 early on, played sims FreePlay and decided I wanted a game that I could control more without micro transactions, my reason for getting sims 4 a few months after if came out.
