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logionX
4 years agoSeasoned Hotshot
"Babykittyjade;c-17768679" wrote:"SERVERFRA;c-17768659" wrote:
Just a question. How come Sims 4 caters to age 5 to 8?
I could be wrong but I would think it's to reach a wider audience? Because they know the loyal fanbase will buy either way. I really don't like the childish, silly cuteness this game is built on but I'm still playing because there is no alternative anyway. I do really enjoy it but I'm just saying.
Now with the added childish or cute stuff parents would have no problem buying this for their kids. Because everything is happy and non controversial. Seems like a win win from a business perspective.
Yeah I think so too, I think their marketing is trying to reach the next generation, not people who know about the sims but younger people who watch and play games like fortnite and minecraft and doesn't usually buy their packs, but their parents mostly buy it for them. Like their FIFA games.
It's an odd decision because I'm pretty sure that they have admitted that their main audience is 18-24 year olds (with a high female percentage). So they don't target their main audience.
That, or their marketing thinks that this is what they like.
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