Jumped the shark.

The way I see it is that every game is fun for only so long, no matter how good it is. So, eventually, you would get fed up with it.

All in all, though, this event is decent, but not my favorite so far. They still have a wheel, it just doesn't spin, and it is indeed way too focused on friends... which is quite the trend now in this game. I'm sure this is their way to get more people to play, and get more money... But it is a company, and that's what companies want, money. It's the people who MAKE the game itself that are groaning when they have to do something like this.