If you want me to buy from the store...
Given what people were saying they wanted the game to look and feel like prior to launch, I think I probably speak for a lot of players when I say scrap the high contrast, neon freak show kiddie stuff on soldiers and guns and let's get real. We want dudes that look like DJ Shipley or Blake Cook in full, realistic gear. The gun skins/camos should fall under the category of believable for a modern conflict. Most of this stuff looks like unreleased designs for 2042. The army ranger Collab thing is a good start aesthetically and should be expanded upon. The stock soldiers look really good for the most part and should probably be the template for the stuff that comes out in the store. It's clear that the game has made an effort to create a more realistic visual footprint at launch but seems to be unwilling to commit to that when it comes to the items in the store. There isn't a single thing in there right now that I would give a second look to. Just my thoughts in the event the store isn't doing as well as projected.