So,
A) If EA didn't want it as part of the game then they shouldn't have added it to the game.
B) At this point, I see it as a broken feature that EA either had second thoughts about and disabled or simply isn't fixing.
Either way, why put it in the game, make it selectable, and then cap the global server limit so low that no one can use it.
A good quick fix is to allow users to host their own servers but then EA doesn't have the 'control' that they want.
Either way, if they don't get bot play fixed soon I'll just play something else and cancel my EA PlayPro account as there isn't much else on EA that I want to play.