You increased ADS bullet bloom... for why?

Yea it's complete dog**bleep**. I can barely get kills. It's like I'm fighting the game and other players. It feels like it rewards people with terrible aim.

yet if you dont spray and instead burst to reset, you'll still lose gun fights to dudes just holding the trigger.

That only means that they are doing something else that wins them the firefight. If all else is equal and you have better spread control, you'd win the fight. 

Make it make sense EA.

I'm not EA but I can understand why they did it. They want a bigger emphasis on using weapons at the correct engagement distance. In addition to that, they want to put a bigger emphasis on bursting and tap firing. 

Why cant you just increase sight wobble if you want players to not spray? 

Because this is even more unintuitive and feels terrible in its own way. It's kind of what Battlefield 4 did with its sway. I didn't particularly like that part of the game though. If you'd render a dot at the point of aim, you could just cheat the perceived sway. 

Don't get me wrong though. I'm not quite sure whether I like the new weapon behavior. I thought the way it worked in the beta was mostly fine.