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  • allyl99​  Open Steam, right-click the Sims 3 tile, and select Properties > CD Keys.  I think that's still where the keys are, but they definitely show up somewhere.  If you can't find them, let me know and I'll check my own Steam install.

    These CD Keys are the product codes you need in order to register your content.  I would strongly recommend using the Sims 3 website (www.thesims3.com) rather than the EA App though, as the content doesn't always get added to a Sims 3 Store account when registered in the App.  Sign in with the email address and password tied to your EA account, and use the Register a Game button at the bottom of the screen.  Redeem a Code is for Store worlds and other bonus content.