Managing Expectations
As a CM I really really hope that you please bring this to the DEVs for a read, along with any constructive responses from others. Please keep in mind "The good of the many outweigh the good of the few or one".
As costumers/consumers we the player base have many expectations and they need to be managed however as a company/firm/producer of products the firm has to manage their own expectations as well as the expectations of their employees.
This last season, 9, and more importantly season 10 has had a very remarkable negative impact on your consumer base. The consumer/player base has the expectation that services that they sign up for whether free to play/or paid for are quality products and enjoyable. As a firm managing this expectation should be easy, do not push out overly faulty product. As consumers we understand that sometimes things happen and if they are addressed in a timely matter, no problem. However it seems that current problems faulty product is being compounded by a perceived thought pattern by the consumers that nothing is really being done to fix the problem or not enough time is being spent on it and that new content is being pushed forward despite issues as well as compounding them.
We as consumers do expect new content, balancing, exciting product etc. However we would rather have stable servers, games and continuity of service, instead of new porly put together product.
As the producer you expect your team to produce top of the notch product so that you have satisfied consumers, the player base.
The team producing the product expects that they should be given the time and tools necessary to produce top notch product.
If you as the producer take the time to look at it all you might take a look at your own expectation of a pre determined time for the next season and expect to get the next product out. I think that in the current situation you really need to take a good look at your expectation and change it. in order to better serve yourself, your employees and your consumer base. We all know that EA is in this for the money but if you expect consumers to spend money on shoddy product or services you might want to think again, it is not the way handle proper business.
Please take the time to fix the current problems, give your team that time, don't make them do double duty on the next new thing as well as trying to fix your current problems with the product, you will be setting yourself up for future success. your consumers will be happy and you will then have the time to move on to new product. I sincerely think that we as the consumers can wait for new stuff if the current broken issues are resolved and when we are told that an issue is fixed we really and neither should you expect for the issue to keep happening over and over.
I have been playing Apex since season one. I really like the game but lately I have liked it less and less because of so many server issues and yes they are issues on EA's side or their servers and not so much on the consumers side, this is also compounded by internal game balance and or programming issues the effect the consumers experience.
I know a lot of people have been toxic toward EA about Apex lately but if we are really managing our expectations it should have been expected by EA.
I sincerely hope that EA will take the time and effort to produce spot on product again in the future. Take your time we can wait for the next season, extend season 10 if you have to, we really just want a stable product where we can have fun and if your consumers are having fun instead of being frustrated all the time we just might spend more money on a free to play game. I know that I have and will spend money on this game in order to support new product but only if I am able top enjoy the product. If the product is not good or working properly I probably will not.
Thank you for your support I look forward to and expect your feedback.