Controller settings & Attracting players
This is about limitations of controller settings(at least on Xbox).
There are some actions that use the same button. Too often at times while playing Wattson there are instances where I want to res a teammate or open a door after I've put down some fences to discourage opponents pushing me and I press the X button to res but instead wattson disables the fence I just put down. The down button on the D-pad is already employed for this character action and I haven't found a way to remove the X button from this function.
Next, I think Apex needs to be better at attracting new players, though that was obvious from what I could tell. I believe having so many locked characters is counter-productive to this goal. It would take about 2 months or more of casual play to be able to unlock all of them with LTs. I believe it's better if new players had more options to start with as well as an easier and shorter time to unlock all characters.
Also, please bring back Arenas, if there's too much worry about splitting the player base then make it pubs only, since most people would want to play BR ranked either way.