THE LICENSE LIMITS FOR THIS PRODUCT HAS BEEN REACHED

What did the game advisors say ? Only they can reset your limit.

Do you have the game installed on more than one computer ?

the first time i downloaded it was on a different laptop but it broke, this is the only other laptop that ive used. they just keep giving me new codes but i never even make it that far as soon as i hit play that message pops up. and they say that their is no problem with license limit i have contacted them 5 times i spent all day yesterday trying to get this to work i never even played it.

You get the message on hitting play not installing the game ? So you have it installed on this computer but you can't play since when you hit play that message pops-up ? That is rather strange.

Does the game show up ok on your Origin client ? Are you logged into Origin with the right account when trying to play ? Do you have the download or disc version of the game and if you have download, did you buy it through Origin or Steam ?

Also what's your operating system ?

My platform is PC I downloaded the Sims 3 starter pack from origin, it worked fine until I downloaded the Sims 3 island paradise and generations. The starter pack came with (Late night, base game and high-end loft stuff pack). When I downloaded them and installed them I opened the Sims 3 and I clicked play, waited a few seconds and then an important message pops up! (The license limit for this product has been reached.) so I uninstalled high-end loft stuff and tried again! It didn't work the same thing popped up again!
My game is full updated! Please help!

Thank You!

im having the same problem and been in contact 8 times thier useless im still trying to get this sorted 

sorry you seem to be so much trouble gettinh this sorted try the beata version to get a hold of CS via live chat

1.https://help.ea.com/en/contact-us/  

2.Click on the orange NEXT button

 3.Select a platform

 4.Click on the orange NEXT button  

5.Select a topic and describe your problem in a few words

 6.Click on the orange NEXT button

 7.Click Chat Now to chat with a Game Advisor

guide on how to contact CS

http://answers.ea.com/t5/EA-Help-Beta/How-to-contact-a-Game-Advisor-using-the-new-EA-Help-page/td-p/2161281

iv exhaust with the specialist team they havent a clue dont know whats going on with ea surely theres something they can do

oh goodness me asfaik once you get  that licience limit reached and then contact CS they are supposed to be able  to assit with renewing a license for the game that is giving the issues

c/p from the FAQ in this issue

You may receive one of the following error messages if you have reached the maximum amount of times your game can be downloaded through Origin:

• For security reasons, you are allowed # concurrently active licenses. This limit has been reached. Please wait until one of the other licenses auto-expires, then try again.
• License response error: '78008,Max machine lifetime entitlement met:#
• Error: 10000:78008

Every time the download button is clicked, a download count will be added to your lifetime total. If you have installed your game via Origin on more than three computers within a ten day period, you will need to wait until the first installation expires.

Note: Re-installing your operating system, or interrupting a current download, will count as a new computer installation.

If you have reached your download limit, click Contact Us and include your account name, the title of the file or game you are downloading, and a brief description of the issue

That issue could be coming from ANY of the packs. You may be changing the wrong code. The first time you play a digital download version game with SecuROM a code that represents the computer is sent to the SecuROM server. In the case of TS3 you are allowed 5 concurrent activations. If changing a code doesn't fix the problem you are changing the wrong code as each pack will be activated seperately. One (or more) of the codes you have has already been activated 5 times (could be more then one or all).